MOMpreneur Success: Why We Should Involve Our Kids Into Our Business

Why We Should Involve Our Kids Into Our Business

Dec 19, 2022

Welcome back to Mompreneur Success Podcast! Today we are joined by Elizabeth Brunner.

Elizabeth Brunner is a San Francisco-based designer, mom of boy-girl twins and the founder of

StereoType, a fashion-forward gender-free kids clothing brand that’s designed to celebrate individuality and freedom of expression by blending traditional ideas of boys’ and girls’ wear. StereoType’s blended fashion collection combines elements of style, design and comfort to inspire creativity, individuality and freedom of expression. Elizabeth believes that by breaking fashion rules and disregarding the boundaries we put around what boys and girls should wear, we encourage a more playful, creative, expressive sense of self for everyone.

[00:00 - 04:52] 3 Success Tips for Mom Entrepreneurs Starting and Growing Their Business

Elizabeth Bruner is the founder and creative director of Stereotype Kids, a gender-free clothing line inspired by her boy-girl twins.
Bruner says following her heart was key to starting the business, and that listening to her gut was key to its success.
She recommends mom entrepreneurs follow their heart and listen to their intuition when starting a business.

[04:52 - 09:09] 3 Tips to Help You Start and Stick with a Business

It is important to motivate oneself and others, and one key way to do this is by aligning oneself with what is true for them and themselves
It is also important to design one's business around one's life, dreams, and goals, rather than following another person's model
One's voice matters, and it is important to encourage other women to start businesses

[09:09 - 13:18] 100% Why You Need to Engage Your Kids in Your Business

Being a new mom entrepreneur is not an easy task, but it is possible with the help of a community of supportive women
One way to connect with this community is through social media, where new mom entrepreneurs can share their stories and photos with the hope of inspiring others
Another way to connect with other new mom entrepreneurs is through group events or workshops

[13:19 - 16:23] Closing Words

Connect with Elizabeth: links below!
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Final words

Key Quote

“Involve your kids whenever you can. It'll be so much fun and it's so enriching for them.” - Elizabeth Brunner

Connect with Elizabeth Brunner by following her on Instagram, and her Facebook.

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